RED ARTs Capital

Project Background​:

Role: Account Executive, Assisted in copywriting and web design

Red Arts Capital is a Chicago-based private equity firm that hyper-focuses on investments in North American transportation and logistics companies. While many private equity firms may have several industries they deal in, Red Arts Capital sticks to what they know and excel at it.

 

They were wanting to redesign their website and develop a new brand identity. Our team accomplished this by building a simple one-page site to succinctly communicate their value proposition - they know transportation and logistics.

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Results:

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- New website traffic increased 270% from Q3 of 2017 (launch of new website) to end of Q4 of 2018

- Since the rebrand launch, Red Arts has acquired 2 new companies and deployed over $150 million into the supply chain sector